“Times Change, Our Passion Remains”

See the highlights of SCCHK’s Pop-Up Store at The Mills.

In September, Swire Coca-Cola HK ("SCCHK") opened a pop-up store at The Mills in Tsuen Wan, to commemorate the company's 55-year partnership with The Coca-Cola Company. An exhibition of photographs showcased iconic moments in SCCHK's history since 1965, when Swire acquired the franchise to produce Coca-Cola in Hong Kong. Sought-after memorabilia, collectibles, original designs and artwork were on display, taking fans on a trip down memory lane. Visitors were also able to create and take home a bespoke "Coca-Cola" bottle with their own image printed on it. SCCHK donated part of the proceeds to "Act of Love", a charitable initiative organised by Hong Kong Sheng Kung Hui Welfare Council to support families facing economic difficulties as a result of COVID-19.