Cathay has launched its 2024 I Can Fly programme, after a five-year hiatus. Cathay Chief Customer and Commercial Officer, Lavinia Lau, welcomed Secretary for Transport and Logistics Mr Lam Sai-hung as guest of honour at a pledging ceremony on 2nd March for over 300 participants in this year’s campaign. The occasion also marked the 20th anniversary of Cathay’s flagship initiative for supporting youth development in Hong Kong.
Launched in 2003, I Can Fly combines aviation know-how and social service, empowering young people to reach their dreams. Over 4,000 youngsters have graduated from the programme since its inception, with many taking up careers within the aviation industry. Under the guidance of Cathay mentors, this year’s programme includes a series of aviationrelated activities, as well as an exchange visit to Zhuhai. Students who show outstanding promise will have the opportunity to experience additional aspects of the aviation industry later this year.