Last November, Swire took part in the China International Import Expo (CIIE), alongside Swire Properties, Swire Coca-Cola, Cathay, HAECO and Swire Shipping, unveiling a 400 sqm digital interactive space within the Trade in Services Exhibition Area. Centred on the theme "Innovate to Enrich Life", the space highlighted both current and future investments by Swire's operating companies, along with their initiatives in digitalisation and sustainable development.
Attending Swire's exhibition space were John Lee Ka-chiu, Chief Executive of the Hong Kong SAR Government, Sheng Qiuping, Vice Minister of Commerce, Tang Wenhong, Deputy Mayor of Beijing, Han Shengjian, Vice Governor of Heilongjiang Province, Sun Dahai, Deputy Director of the Standing Committee of the Hainan Provincial People's Congress and Wu Bin, Mayor of Xiamen.